0 Publicize early; post often; use and monitor the event hashtag, even afterward. Also consider creating a landing page on your website specifically for those at the trade show and then direct all traffic there. Or livestream parts of the event. Consumer product trade shows offer a remarkable opportunity for inventors to show off their …

Image 4's Insight

How do you boost attendance, brand exposure, and post-show conversions using social media? Get tips on which channels to use when, and how to make your hashtag go the distance in this article from Inventors Digest.