Image 4 Sponsors the 2024 NEFFIE Awards: Celebrating Brilliance in Financial Marketing

By Image4 Marketing, posted on May 3, 2024

financial marketing

In the fast-paced world of financial marketing, change is the name of the game. Advertising platforms morph overnight, and consumer behaviors are as unpredictable as the weather. What worked brilliantly yesterday might leave you flat today. That’s why staying ahead of the curve is crucial for success.

That’s where the New England Financial Marketing Association (NEFMA) comes in and saves the day by providing an annual conference where we can view and experience these industry changes is so crucial in today’s landscape. This year, Image 4 is proud to sponsor the 2024 NEFFIE Awards, as a standout within the financial marketing industry in New England ourselves.

2024 NEFMA Spring Conference

As a whole, the NEFMA Spring Conference offers a comprehensive range of sessions encompassing every facet of financial marketing. Whether you’re a seasoned professional or just starting out, you’ll find something to strengthen your existing skillset and illuminate areas you might have missed.

Here’s what you can expect:

  • Build on Your Strengths: Sharpen your existing knowledge and hone your marketing prowess in familiar areas.
  • Identify Blind Spots: Discover new trends and uncover hidden opportunities you might not have considered before.
  • Leverage Past Successes: Learn how to capitalize on what’s worked for you in the past and translate it into future wins.
  • Embrace New Opportunities: Explore innovative strategies and cutting-edge tactics to propel your marketing efforts forward.

The Spring Conference is your chance to learn from the best, network with industry leaders, and gain the insights you need to thrive in the ever-evolving landscape of the financial industry.

financial marketing trends

Image 4 is a Proud Sponsor of the 2024 NEFFIE Award Show

Neffie Award LogoMark your calendars and get ready to celebrate! The New England Financial Marketing Association (NEFMA) is thrilled to announce the inaugural NEFFIE Award Show. This exciting new tradition promises to be a highlight of the spring conference tradition, recognizing and honoring the very best achievements in the industry.

A Night of Recognition

The NEFFIE Award Show is slotted to be so much more than just a ceremony. It’s going to be a night to celebrate the dedication, creativity, and innovation that drives success in marketing. Award categories will encompass a broad spectrum of specialties including: broadcast TV marketing, video marketing, integrated marketing campaigns, radio advertising, out of home, website design, branding (new and rebrand), digital marketing, print marketing, in branch marketing, branch design, experiential engagement marketing, and fan favorites.

The NEFFIES promise to be a night to remember and we’re absolutely thrilled to be a proud sponsor of the inaugural year show. Will we see you there?

We are looking forward to connecting and talking with you about bridging the gap between digital banking and community engagement to create a memorable brand and banker experience. Stop by and say hello.

Learn more about Image 4’s Customer Experience and Branch Channel design capabilities.

For more information contact [email protected]