Justin Timberlake’s NYC pop-up shop boasts music-inspired merch

By Lynn Holmgren, posted on February 10, 2018

Justin Timberlake’s NYC pop-up shop will feature limited-edition, one-of-a-kind products inspired by all 16 tracks on his latest album. The “Man of the Woods” temporary store, held during New York Fas

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Fresh off of his Super Bowl LLII halftime performance, Justin Timberlake is poised to create a frenzy in NYC during fashion week with his “Man of the Woods” temporary store, featuring limited-edition, one-of-a-kind products inspired by all 16 tracks on his latest album. He’s partnered with well-known brands such as Heron Preston, Warby Parker, Levi’s and Yet and they’ve combined a set of retail conditions (limited, temporary, pop-up, celebrity-appeal) that will not only drive sales but create a regenerative cycle of brand advocacy long after the pop-up is gone.

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