Fast-Food Restaurants Serve Rebranding Lessons to Banks and Credit Unions
- Image 4
- Curated Content, Legacy
- December 28, 2018
A rule of thumb in the fast food industry is to revamp the look and feel of a restaurant every seven years. They have learned that when they remodel, people choose to dine-in, they stay longer and chat, and they spend more. Banks would do well to learn from this model. A branch redesign will draw people in, and a fresh and inviting new environment creates an opportunity for engagement. It is no longer about transactions—it’s about interactions and meaningful encounters.