| Display Style: Information & Advertising Display Board
Display Size: 5 x 10 feet
Client Name: Lakes Region Association
Project Budget: Design, Graphics & Installation: $ 13,500
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Summary: This project is an example of how creative thinking and deep
resources can create value for our clients.
The Lakes Region Association was offered graphic display
space in a newly-renovated tourism visitor center. Director Ann
Sprague wanted to take advantage of the opportunity, but had
only a limited budget. We met, listened, and brainstormed.
Image 4 understood the budget limitations, and devised a program
where display ad revenue would pay for the phone board installation
in 9 months. Thereafter, the unit would produce revenue for the
non-profit organization! We designed, built and installed a
5-foot by 10-foot lighted ad display, complete with cabinet for
information phones and literature for the advertisers.
Display transparencies are updated and easily changeable, and
the central region map draws attention from travelers, guiding
them to Chamber member's business' The result: a project and
a revenue stream where none existed before. Success for Image 4
and the New Hampshire Lakes Region Association.
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