| Display Style: Custom Tradeshow Popups
Display Size: 10 foot linear
Client Name: Catholic Medical Center
Project Budget: $ 6, 700
Click thumbnail to open enlarged photo
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Summary: Often in our work with marketing staffs and creative personnel,
we are asked to stretch beyond the "normal" in designing exhibits.
Catholic Medical Center and their Ad Agency, O'Neil Griffin Bodi,
created a concept employing a full-backwall mural graphic as a
market positioning statement, and staff photographs to
personalize the treatment specialists.
They asked us to mount these pictures set off from the surface of
the backwall. A dimensional, backlighted header and lots of down-light provided great branding and show-floor visibility.
The results? CMC has a tasteful and literally stand-out look, with
quick-change graphics and an easy-to-live-with exhibit that truly
expresses their commitment to the people of Manchester.
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